Complex Kits: Marcelo Burlon on His LeBron James Collaboration, Being Friends with Pusha T, and “Techno-Folk” Style
If you aren’t familiar with Marcelo Burlon’s incredibly dope T-shirts by now, then you’re simply not paying attention. With a resume that spans nearly every type of creative field you can think of, the Argentina-native is about to go well beyond tees in his sartorial endeavors. Marcelo came through the office and dropped knowledge on his upcoming LeBron James collab, how he’s homies with Pusha T, and what to expect from his County of Milan label.
Can you tell me what you’re wearing right now?
I’m just wearing a pair of Jordans, Cheap Monday jeans, my own T-shirt, and these sunglasses. They’re new from Milan, called Tyg Spectacles.
What are you doing for New York Fashion Week?
I’m gonna do a party with Opening Ceremony on Pier 57. It’s going to be me and Devendra Banhart playing back-to-back. Also Virgil Abloh. We’re gonna do a hip-hop, disco, and deep house set. We’re gonna make people [whispers] wet. For real.
You have a great relationship with Pusha T. Can you tell us how that started?
Last year I came to New York for Opening Ceremony’s 10-year anniversary, and I met Marcus Paul. We had lunch and he told me about some of his clients. He said Pusha T, and I didn’t know who Pusha T was, but I knew the Clipse because I was a big Pharrell Williams fan.
We couldn’t afford to give any T-shirts to anyone but I pushed my company to launch the brand in December during Art Basel in Miami. So Marcus went to the Webster and they bought 55 pieces and they used it for the first video for Pusha T and Fabolous song “Life is so Exciting.” [Sings] “The life, the life, the life is so exciting!” After the video I said, “Hey, I’d like to do a collaboration with you, Pusha.” We sent him our ideas and he loved it. We met in Paris for dinner, became really good friends, and I think we’re gonna do something together soon.
What’s coming up for Fall ’13?
Collaboration with Marcus Paul and LeBron James. We’re gonna do 1,000 pieces only for my website, for Marcus’ store, and Pusha’s store. That’s a big one. There’s a few other big collaborations that I can’t really say.